EXPRESS MARKETING
SAP MARKETING CLOUD
EXPRESS IMPLEMENTATION
The SAP Marketing Cloud quick deployment solution allows you to get an idea of the preferences and needs of your customers in all channels, combining the transactional, social and website data of the clients obtained from the models and predictive analysis to:
- Create specific customer segments for the launch of email marketing campaigns.
- Generate leads by understanding the customer's sentiment and preferences.
- Support strategic sales with product recommendations and customer stratification.
- Continuously enrich the customer profile of all interactions.
MAIN FEATURES
A truly omnidirectional solution.
Superior data management.
Flexible and modular platform based on a modern architecture based on standards.
Easy To integrate and maintain.
Pre-integrated with a vast ecosystem of partner solutions, through SAP Marketing Cloud Extend.
Pre-integrated with all SAP Marketing Cloud solutions, as well as SAP S / 4 HANA and other SAP solutions.
Easy-to-use business tools.
Trade accelerators offer quick implementations.
Flexible deployment models, including On premise, private Cloud and SaaS
SEGMENTATION
1- Group of clients categorized by criteria such as: geographic location or common interests
2- Promote products or services
3- Depending on a target group, the seller can create marketing campaigns
4- Key information about the target group, such as ID, status, members
5- Key information such as: ID, status, members or additional data that can be stored
FUNCTIONAL
REACH
KPIs analysis of campaign success
Analytics and reports gallery
Marketing Analysis
Content templates
Execution channels
Automated campaigns
Campaigns
Marketing attributes
Target groups
Segmentation model
Segmentation model
Behavioral knowledge the client's
Data model (Golden Record)
Contact control board
Profiling, control and categorization
Contacts and profiles
SCHEDULE
PROJECT
